Even the most compelling messages won’t deliver themselves! This course explores modern outreach concepts such as market research, targeting, delivery, and engagement. You will learn how to give upper management and funders the “measurable results” they are demanding!
  • December 4, 11:00 a.m. Part 1. What happens to your message once it's out there? You will discover how to predict the number of people who will notice your message, and how to measure their response. 
  • December 5, 11:00 a.m. Part 2. Ready, Aim, Fire! or Ready, Fire, Aim? You will explore the basics of target audience research and how to choose among print, online, media, and face-to-face delivery.
  • December 6, 11:00 a.m. Part 3. Plan Your Work, Work Your Plan. You will dive deep into successful and unsuccessful outreach case studies, and learn to mimic the best practices and avoid rookie mistakes.

What Our Past Students Say:

Our course evaluations are full of feedback like this:
  • "I absolutely loved this training. I enjoyed really digging deep into how to reach your audience."
  • "I really feel I have a solid foundation for where to start and how to follow through with outreach efforts"
  • "Until taking this course, I was stuck with my program and unable to define a target audience for it."
  • "Since the live sessions always seemed to come when I had to be in my car, I appreciated being able to listen to recordings later."

Register Now

Ready to sign up? Click the button below to register for the course. Once you register, we will send you an invoice for $79.95 that you can pay by check, credit card, or PayPal.


Still have questions? Write us at training@waterwordsthatwork.com